NavigationThese are our clients and this is what we do best. Use these pages to find out more about what we do at FDS and get in touch for a fresh new approach to delivering fashion.
For examples of recent work, please see:
Sik SIlk
11 Degrees
Couture Club
Intense Menswear
Al Ittihad - Womens - tracksuit design
For Al Ittihad, FDS was in charge of developing and design a large womenswear collection, from the casual t-shirts and sweatshirts to the more sporty tracksuits and pique polo shirts.
Al-Ittihad - Babieswear - designs
No Al Ittihad supporter is left out when it comes to design, as seen with these exclusively designed babieswear styles, featuring the clubs signature colour and branding for both baby boy and baby girl.
Al Ittihad - Mens - polo shirt
Al Ittihad's signature colour - yellow was incorporated into the collection, by using stripes, embroideries and internal coloured taping.
Al Ittihad - Girls - t-shirt design
For the girlswear collection, we developed and designed a range of graphics that show the clubs achievements and wins over the years, putting these onto soft jersey t-shirts.
Al-Ittihad - Babies Accessories - graphic set
This 'Little Tiger' graphic was designed for the accessories set for babieswear, featuring a bib, hat and booties for both baby boy and baby girl.
Al-Ittihad - Accessories - backpack design
FDS worked on a number of soft and hard accessories for Al Ittihad, including sports bags, scarves and hats with the clubs branding and signature graphics.
Al Ittihad - Boys - graphic design
A range of Al Ittihad directed graphics were developed to use within the Mens and Boyswear collections, for t-shirts and other jersey styles.
Ittihad Football Club, is a Saudi Premier League football club based in Jeddah. Al-Ittihad has won eight League titles and also holds 45 official championships, three of them being Asian championships. Al-Ittihad has a big reputation for being the oldest still-surviving club in Saudi Arabia and one of the most successful clubs.
With the merchandise license held by the International Business Group, FDS have worked alongside IBG for several seasons helping create the clubs extensive collections consisting of +200 models per season.Covering Mens, Womens, Kids & Babies wear across a huge range of product categories from t-shirts to polo's, from hoodies to knitwear, from jackets to jeans, from accessories to... (need we go on) these collections require meticulous planning and implementation.
Al-Nassr - Girls - t-shirt design
A bright and bold garment design for Al Nassr girlswear range, with a modern graphic.
Al-Nassr - Boys - polo shirt design
A modern and functional polo shirt design for Al Nassr boyswear, incorporating the clubs signature logo and colours.
Al-Nassr - Kidswear - t-shirt design
A range of t-shirts developed and designed by FDS, for Al Nassr's kidswear collection, featuring original graphics and the latest key trend details.
Al-Nassr - Baby Girls - garment design
The Baby girls collection we developed and designed for Al Nassr features, sweet and stylish prints, with slogans directed at the clubs target market.
Al-Nassr - Baby Boys - garment design
Not forgetting Al Nassr's 'Little Champions', we created a special collection just for baby boys that features miniture versions of the clubs branding and graphics.
Al-Nassr - Womens - polo shirt
Using the latest techniques, such as cut and sew, we designed a diverse collection for Al Nassr womens supporters from smart polo shirts to casual and sporty tracksuits.
Al-Nassr - Mens - polo shirt
A striped, cut and sew panel polo shirt designed by FDS for Al Nassr mens supporters, featuring the clubs classic logo and branding.
Al-Nassr - Accessories - bag design
FDS worked on a number of soft and hard accessories for Al Nassr from sports bags with club branding to scarves and hats.
Al Nassr was established in 1955 in Riyadh as an amateur club until 1960 when they turned professional.Since then they have risen through the ranks of the Saudi League and to date the club has won four Saudi League titles, six King's Cups, two Crown Prince Cups and one Federation Cup.
With the merchandise license held by the International Business Group, FDS have worked alongside IBG for several seasons helping create the clubs extensive collections consisting of +200 models per season.This may be football merchandise however we've incorporated high fashion washes and techniques that wouldn't look out of place in any fashionable wardrobe.
Uber Polo - embroidery detail
Crest embroidery for Uber Polo shirt.
Uber Polo - label design
Back neck label design for Uber Polo Shirts.
Uber Polo - polo shirt
Uber Polo purple shirt, with front stripe panel and embroidery highlight colour, produced by FDS.
Uber Polo - applique
Stand up applique and embroidery design for Uber Polo shirt's.
Uber Polo - label and trims
Woven back neck label for Uber Polo.
UberPolo is a clothing line developed by polo players for polo players as the official supplier for Cowdray Park Polo Club merchandise.
Rocawear - brand heritage
Founded by Jay-Z in 1999, Rocawear demands attention to detail, with a reputation for fabrication and design innovations.
Rocawear - t-shirt design
Design innovations and a reputation for bold, bright prints make Rocawear stand out from the crowd.
Rocawear - graphic design
Using a range of print techniques and subtle washes brings the Rocawear vision to life, used on every garment.
Rocawear - t-shirt design
T-shirts form the core of any Rocawear collection. Strong graphic elements can be seen throughout the collection drawing inspiration from the brands urban roots.
Rocawear - mens outerwear
Bold streetwear colours and the latest prints bring this garment to life, encapsulating the brands urban aesthetic and sportswear vibe.
Rocawear - mood board inspiration
Inspirational and detailed mood boards to shape the Bright Lights collection for Rocawear SS/11.
Rocawear - mens outerwear
Urban casual jackets, with signature Rockawear branding and finish.
Rocawear - seasonal inspiration
Planning is key, when creating and developing new collections each season. An inspirational mood board can help shape the season and provide a clear guide.
Rocawear - graphic design
Taking inspiration from the brands musical heritage and urban aesthetic, fds created a range of t-shirt graphics to compliment the rest of the collection.
Rocawear - womens t-shirt design
Bright, bold and stylish graphic vest top, a staple in the Rocawear womenswear collection.
The dynasty of Jay-Z, immortalised in street-wear. Co-founded by hip hop legend Jay-Z in 1999, this lifestyle apparel brand is inspired by an urban aesthetic, with its roots firmly in young men's sportswear. With a significant move into womens-wear, FDS is proud to work on collection design and continue the bold fashion integrity of this internationally significant label.
Rocawear demands attention to detail, with a reputation for fabrication and design innovations to maximise customer appeal. That's where we can help.
See more collections online at www.rocawear.com
Salt of the Earth - denim
Encapsulating the cool urban trends, SALT denim comes in a variety of fits and special washes, with quality construction.
Salt of the Earth - graphic t-shirt
A specially comissioned graphic print for SALT, incorporating all the brands core values.
Salt of the Earth - graphic design
Thinking out side the box, we created this bold and eye catching city scape graphic for SALT, combining the brands energy and rebellious side within.
Salt of the Earth - vintage wash
Logo design t-shirt with caviar bead detailing and vintage wash.
Salt of the Earth - t-shirts
A range of casual mesnwear t-shirts, with all over front print.
Salt of the Earth - labels and trims
Bespoke labels and trims designed and developed for SALT, by FDS.
Salt of the Earth - reverse t-shirt
SALT is all about attention to detail and working with new and interesting fabrications, none more so then with the reverse stripe t-shirt we designed and developed.
Salt of the Earth - print detail
Logo design, graphic print with black caviar bead detailing.
Salt of the Earth - brand identity
Salt of the Earth is a clothing line that re-works a twisted heritage vibe and strikes the perfect balance between originality and comfort whilst maintaining outstanding quality.
Salt of the Earth - accessories
Genuine leather branded SALT belt.
Salt of the Earth - shirts
Experts in shirting, FDS designed and developed a range of wearable and durable mens shirts, that encapsulates the brands style and vibe.
Salt of the Earth - bespoke details
A metal cast, bespoke design for SALT, featured on soft knitwear pieces and sweatshirts.
Salt of the Earth - denim
Re-working a twisted heritage vibe into the collection, SALT denim is all about the fit and wash.
Salt of the Earth - collections
Using only the finest fabrics, the coolest most striking prints, graphics and constructions make SALT a brand to be reckoned with.
Salt of the Earth - trim details
Bespoke label and trim design sets FDS apart from the rest, and we really pride ourselves on this. For SALT we developed a range of branded side vents for use on all casual garments.
What began as a few eccentric mates customising vintage designer apparel from the backstreets & alleyways of Brighton's infamous lanes is now all grown up. With a fresh wave of style that encapsulates the cool urban trends the city has become synonymous with. Salt of the Earth is a clothing line that re-works a twisted heritage vibe and strikes the perfect balance between originality and comfort whilst maintaining outstanding quality.
Using only the finest fabrics, the coolest most striking prints, graphics and constructions, and with special attention paid to washes. Detail is at the heart of the brand's core values. Salt of the Earth is exquisitely tailored and ready to breath a breath of fresh air into the industry... LAID BACK ENERGY
My Yard - aztec t-shirt
Printed sleeves and pocket in an aztec style, on soft cotton jersey.
My Yard - aztec t-shirt
Aztec pocket and sleeve print on a soft cotton jersey t-shirt with branded logo tab and inside printed neck panel, produced by FDS.
My Yard - galaxy print
Galaxy printed t-shirt with contrast white sleeves in a soft cotton jersey, produced by FDS.
My Yard - contrast t-shirt
A block coloured design with printed chest panel and contrast pocket, sleeves and main body, produced by FDS.
My Yard - printed t-shirt
Kriss Kross print t-shirt with contrast bright pocket, produced by FDS.
My Yard - helping hand
We have helped My Yard produce bespoke and branded product, with special attention paid to fit, fabric and wash techniques.
My Yard - cut and sew sweatshirt
A cut & sew panel sweatshirt in contrasting colours by My Yard, produced by FDS.
My Yard - galaxy t-shirt
Galaxy printed t-shirt with contrast white sleeves in a soft cotton jersey, produced by FDS.
My Yard - all over print t-shirt
All over printed camo-style t-shirt with pocket detail, in My Yards signature soft cotton jersey, produced by FDS.
Bristol based My Yard founded in 2006 by a collective of creatives and illustrators, showcasing their own artists series across a signature line of printed sweatshirts, hoodies and t-shirts.
In the early days of working with My Yard we helped them to move away from buying blank tee's and home printing to bespoke produced and branded product. The ability for them to stipulate the fit, fabric, and branding as well as opening up a larger selection of printing and washing techniques available to them.
Le Breve - jersey design
A range of key soft jersey pieces for Le Breve, in solid and stripe colourways.
Le Breve - graphic design
A basic short sleeve 100% cotton t-shirt featuring a colourful graphic designed for Le Breve. with the eagle branded logo.
Le Breve - graphic design
A basic short sleeve 100% cotton t-shirt featuring a graphic designed for Le Breve. with the eagle branded logo.
Le Breve - graphic design
FDS designed a range of graphics for Le Breve to feature on their mens fashion t-shirts.
Le Breve - embroidery detail
Using the latest embroidery techniques we created for Le Breve a colourful and strong crest that was used throughout the collection from polos to sweatshirts.
Le Breve - collection detail
Crests and insignia working on wovens for Le Breve, who are famous for their eagle logo.
Le Breve - denim
Every denim garment is finished to our exacting specifications before delivery to client
Le Breve - logo use
We're never limited to simply thread, talk to us about new advances in labeling and insignia to add edge to your next fashion collection
Le Breve - t-shirt and graphic design
A basic short sleeve 100% cotton t-shirt featuring the Relax print with eagle brand logo, for Le Breve.
Le Breve - graphic design
A basic short sleeve 100% cotton t-shirt featuring a graphic designed for Le Breve. with the eagle branded logo.
Le Breve - print design
A gothic inspired graphic for one of Le Breve's 100% cotton t-shirts.
From the north east comes Le Breve Jeans, the UK's fashion label that casts its style net wide. Le Breve has been delivering classic, wearable fashion since 1974, and we're proud to work with one of the UK's most longstanding fashion brands on their menswear and womens-wear collections.
For people who don't deal in fad fashion and who want clothing to wear beyond the right now, find out more at
Law of Sleep
Working up a logo for a start up brand
Law of Sleep - luxe nightwear
Design details for men's sleepwear collection
Law of Sleep - nightwear for men
Using core collection colours, we take LOS through their designs
Law of Sleep - labels
Designing labels is just one of the many ways FDS can help new brands launch and breathe new life into established fashion
Law of Sleep - ladieswear
Designs for a new collection of luxe sleepwear for women
Law of Sleep - lingerie
Lingerie designs mix with formal robes to create the brand's new aesthetic
The ultimate in nighttime chic for the discerning lady and gent, Law of Sleep is a brand totally dedicated to making a positive style statement between the sheets.
Using the highest quality fabrics such as Italian silks & hand made frence lace, this is not your usual high street product. Elegance and sophistication were paramount and knowing when less means more was key.
Jim Beam Racing
Jim Beam Racing - We've helped design both the teams race side uniform & their consumer merchandise collections.
Jim Beam - hooded sweatshirt
As well as designed the trackside uniform, FDS helped design the consumer merchandising collections, including hooded sweatshirts and t-shirts.
Jim Beam - jersey design
Jersey tops designed for Jim Beam racing, with signature branding.
Jim Beam - trackside design
Trackside uniform, designed by FDS for Jim Beam Racing.
Jim Beam - womens shirt
A womens short sleeved shirt style for Jim Beam Racing, designed and developed by FDS.
Jim Beam - polo shirt
A polo shirt design for Jim Beam Racing by FDS.
Jim Beam - trackside design
A detailed look at the trackside uniforms, designed and developed by FDS for Jim Beam Racing.
Jim Beam - garment design
Race side uniform, developed and designed by FDS, utilising the brands own famous branding and colours.
The longest-established motor racing team in Australia, Dick Johnson Racing was founded more than 35 years ago, when Dick Johnson earned his first commercial support from long-time sponsor, Shell Australia. The team now take their name from their main sponsor 'Jim Beam Whiskey'.
We've helped design both the teams race side uniform & their consumer merchandise collections.
Son of Wild - t-shirt design
Cassablanca, Middle Eastern inspired t-shirt with repeat print, contrast pocket and cotton jersey sleeve.
Son of Wild - wash and dyes
Our expertise with washes and dye techniques is evident within the collection, as with the Aurora ombre effect t-shirt, with chambray neck insert and pocket.
Son of Wild - shirt design
With FDS's expertise when it comes to shirting, Son of Wild developed a range of printed , twill shirts, to compliment the rest of the collection.
Son of Wild - graphic print
Influenced by Middle Eastern textile design and western vintage fashions, with print a key feature.
Son of Wild - all over printing
An unusual all over printed tapestry style t-shirt, with contrast bound neck and chambray neck insert.
Son of Wild - t-shirt detail
Cairo all over printed Dip t-shirt, with a Indigo/Black wash to give a dipped effect, produced by FDS.
Son of Wild - garment design
Briding the gap between streetwear and directional fashion, Son of Wild produce quality fits and styles for menswear.
Son of Wild - influences
Heavily influenced by Middle Eastern textile design and western vintage fashions, as seen throughout the core collection.
Son of Wild - print design
The vibrant and bold print works well on cotton twill shirts and soft cotton t-shirts, produced by FDS with the finest finishings and trims.
Son of Wild - labels and trims
Typesetter Drop t-shirt in off white, FDS developed and produced the brands labels and trims such as woven hem and back neck labelling.
Son of Wild - garment design
Cairo cord shirt and matching t-shirt with chambray neck insert and contrast pocket.
Son of Wild is a new British label debuting their first collection for AW13. The first range draws influence from Middle Eastern textile design and western vintage fashions. With print as a key feature and the contrast of slim and oversized shapes, the range bridges the gap between streetwear and fashion, encompassing international street culture.
Providing bespoke produced and branded product, FDS has assisted the brand and lent our expertise of print and washing techniques, along with our quality fits, construction and fabrications.
Hook & Loopy - characters
Meet the lovable children's characters hook n Loopy - where the best of friends stick together!
Hook & Loopy - patterns
These fabric patterns by Hook & Loopy, incorporate the carefully chosen colour palette and go with the brands ideals and can be found throughout the collection on bodysuits to scratch mittens.
Hook & Loopy - let's stick together
The lovable characters - Hook n Loopy.
Hook & Loopy - logo
The Hook & Loopy way!
Hook & Loopy - bodysuit packaging
Beautiful packaging for every style, the Hook and Loopy way!
Hook & Loopy - bodysuit design
Hook and Loopy features a brand new patented Velcro fastening system. Easy on the eye & soft to the touch, we think the collection is great!
Hook & Loopy - gift packaging
What better way to give a gift than by presenting them with this beautifully design and crafted gift box? Featuring the Hook & Loopy characters, inside can fit a specially wrapped sleepsuit or mittens.
Beautifully crafted babies-wear, Hook n Loopy features a brand new patented Velcro fastening system. Easy on the eye & soft to the touch, we think it's exquisite.
Meet the lovable children's characters Hook n Loopy - where the best of friends stick together! We're experts in getting great fashion off the ground, whatever the age range."I would like to personally thank FDS for making my dream to a reality. There support, knowledge and expertise has been invaluable to the success of my project. Our ‘Velcro’ based collection consists of many unique features therefore each garment is far from your everyday baby clothing, as a result the prototyping stages have been invaluable, and again I would like to thank the team for all their efforts, understanding and patients when it came to ‘getting it right’.
I would highly recommend FDS to anyone who is thinking of designing there own clothing brand and I only hope that when our Hook & Loopy baby clothing collection launches in 2013 we are successful enough to continue designing new and exciting designs for many years to come." - Jacalyn Eggett - Founder, Hook n Loopy
Al Hilal - Accessories - bag design
FDS worked on a number of soft and hard accessories for Al Hilal, including sports bags with the clubs branding and signature graphics.
Al Hilal - Baby Girls - collection
A range of baby girls bib set and bodysuit, designed for Al Hilal featuring the clubs branding and colour palette.
Al Hilal - Womens - tracksuit
Tracksuit design for Al Hilals women supporters, mixing in a classic sportswear look with the clubs signature branding.
Al Hilal - Womens - polo shirt
For the womens collection for Al Hilal, we worked on incorporating key fashion trends with a classic sportswear style, resulting in a strong yet feminine look for the clubs supporters.
Al Hilal - Mens - polo shirt
For Al Hilal, we designed the menswear collection with the supporter in mind, creating comfortable and casual yet high quality styles that can be worn to games or at home.
Al Hilal - Boys - polo shirt
A polo shirt design for Boyswear, incoprorating trend elements and the clubs branding.
Al Hilal - Girls - t-shirt
Eye catching graphics, relating to the clubs achievements and cup wins were developed for Girlswear, to be used on a range of t-shirts and different colourways.
Al Hilal - Baby Girls - graphic design
Baby Hilali graphics and garment design for baby girls for the club.
Al Hilal - Mens - tracksuit design
As well as designing fashionable and on trend styles for Al Hilal, we also developed a range of sportswear tracksuits.
Al Hilal - Baby Boys - accessories
Accessories set featuring a bib, hat and booties, designed for Baby Hilali Boys with the clubs branding and colour palette.
The Al-Hilal Saudi Football Club is a Saudi Arabian professional football team based in the country's capital of Riyadh. It holds 54 official championship since its founding in 1957 (a record 37 national championships, as well as six Asian championships, and seven Arab and Gulf Championships). Al-Hilal has a reputation for being the most widely supported club in Saudi Arabia.
With the merchandise license held by the International Business Group, FDS have worked alongside IBG for several seasons helping create the clubs extensive collections consisting of +200 models per season.This is not replica kit nor is it your usual throw away football merchandise product. We treat the design of these collections as we would any high end fashion brand.
Hands - artwork design
We were asked to develop and design original graphics for Hands that would be used on a range of garments. FDS designed a mix of vintage, British inspired artworks, that complemented the rest of the collection.
Hands - print techniques
To give that vintage feel we used a range of different finishing techniques in the collection, such as frayed applique, embroidery and cracked distressed rubber.
Hands - denim
Denim was a key part of the Hands collection, with a range of jeans in different washes and finishes.
Hands - Denim
Contrast coloured, overclock stitching details featured throughout the denim pieces we designed and developed for Hands.
Hands - labels and trims
The labels and trims designed for Hands, used their embroidered logo and featured contrast overlock thread to match the brands colour palette.
Hands - artwork design
We were asked to develop and design original graphics for Hands that would be used on a range of garments. FDS designed a mix of vintage, British inspired artworks, that complemented the rest of the collection.
Hands - printed hoodie
Cracked rubber logo print with added embroidery coloured thread detail and flocked number design, added to a hooded sweatshirt for the brand.
Hands - logo print
FDS designed exclusively for Hands a logo graphic that could be used throughout the collection and a smaller branded logo that would be recognisable for the brand. We developed a sleeve print that incorporated the brands core values and could be used on other garments.
A denim brand with a difference. Pick between any of the bespoke fits across any of the top quality denims and combined with your selection of a wide selection of washes. This is denim brand tailored to your individual selection. Hand made techniques are used throughout the collection. A t-shirt & sweatshirt collection also takes inspiration from this ethos.
"FDS were introduced to us through mutual contacts. We have found them to be hugely helpful in every aspect of the supply chain. From concept designs all the way through sampling and onto production. FDS have ensured thorough communication and fastidious attention to detail. Not only in a professional capacity but also personally everyone at FDS are a pleasure to work with." - Aron Sharp, MD - Hands
Pendleton - sweatshirt print
Using Pendleton's iconic and renowned prints, FDS worked on a number of sweatshirt designs, incorporating the brands heritage details, with a fashion twist.
Pendleton - sweatshirt design
A super soft, quality sweatshirt, with striped elbow patches and Pendleton's iconic Chief print.
Pendleton - hooded sweatshirt
rawing inspiration from Pendleton's past and hertiage, we developed and designed a t-shirt based around the brands iconic poster prints.
Pendleton - graphic print
A bold graphic print featuring a famous Pendleton woven design, brings this t-shirt to life.
Pendleton - labels and trims
Attention to detail was key in the development of the collection, using Pendleton's already established branding we picked a range of trims to use throughout the collection.
Pendleton - cardigan design
A strong piece for the collection, we took a fashionable shape and worked in the Pendleton pattern to create something new and interesting.
Pendleton - t-shirt design
A range of t-shirts designed exclusively for Pendleton, using a variety of prints, patterns and motifs. From cut & sew panels to stripes and laid on pockets, we worked towards developing the first bespoke collection soley for the UK and European market.
Pendleton - designs
A range of Pendleton designs, from Gilets to T-shirts.
Pendleton - gilet design
A high quality, premium gilet with a Pendleton original woven pattern and suede trims.
Pendleton - sweatshirt print
Using Pendleton's iconic and renowned prints, FDS worked on a number of sweatshirt designs, incorporating the brands heritage details, with a fashion twist.
Pendleton Woolen Mills, Portland, Oregon, USA. Dating back to 1863 this all American brands routes hark back to the early days of western American history producing blankets for the men and women who conquered the new frontier. With the Mills still going strong some 150 years after their looms rolled and clattered into life their iconic woven designs are sought after across the globe.
Pendleton has long been a household American brand name. Diversifying in all directions apparel is just one line of merchandise this true super brand has conquered. FDS has worked with the licensee and US HQ in developing the first bespoke designed collection aimed solely at the UK and European market place. www.pendleton-usa.com
Gordon Bennett - cockney rhyming slang 'Rock and Roll ' t-shirt
Tounge in cheek graphics designed to bring a smile to the face of your mates down the pub on Friday night - "In pursuit of pleasure"
Gordon Bennett - range plan development
Sweats & shirts form part of the launch collection
Gordon Bennett - brand carrier t-shirt
With '50 Americana influences, every brand needs their core t-shirt collection.
Gordon Bennett - Wingman t-shirt
When your out on the town you need your 'Wingman' with you
Gordon Bennett - logo design
Logo development that sums up the brands Anglo-American influences NY.LDN - New York London
Gordon Bennett - XXX chilled graphic t-shirt
he famous American illustrator Mel Ramos influences this cool t-shirt graphic. Notice the nod back to the UK.
Gordon Bennett, the naughty but nice, tongue in cheek menswear brand who bring a light-hearted approach to the mainstream apparel trends. "In Pursuit of Pleasure" really does sum up this brands ethos.
Putting a little bit of fun into fashion, we help Gordon Bennett design and develop their launch collection.
Gymkhana - jacket detail
We developed a check for Gymkhana that would be used throughout the collection on Jackets, Polos and Gilets.
Gymkhana - trend boards and development
Before designing, we developed a range of trend and mood boards for Gymkhana to identify their target market and direction of the collection.
Gymkhana - fleece design
This stylish fleece was designed with their target consumer in mind. Extra details were added such as an embroidered logo, suede side tabs and zipper, along with the brands labels.
Gymkhana - labels and trims
Back neck labels are an important part of a garment, so we designed these for Gymkhana, making use of their logo, motto ' Live to Ride, Ride to Live' and the check print used throughout the rest of the collection.
Gymkhana - hooded sweatshirt
FDS developed a slogan to use in the Gymkhana collection, 'Rider' that could be embroidered or printed. We incorporated the style onto this kangeroo pocket hooded sweatshirt.
Gymkhana - garment design
FDS provided logo, trim and garement development for Gymkhana resulting in a strong and customer conscious collection for their first season.
Gymkhana - polo design
We developed and designed this short sleeve polo for Gymkhana, adding in coloured woven trims, and contrast collar tipping to bring the garment to life.
Gymkhana is a new equestrian inspired childrens-wear brand which combines the quality, style and comfort you would associate with riding with a fashion twist.
"Live to ride, ride to live"
Embroideries, trims and sophisticated subtle details in soft suede form the basis of this heritage brand which FDS has helped develop.
Foot Asylum - Torsten Crew Sweatshirt
This crew neck has a polka dot front design, with contrasting sleeves and laid on chest pocket.
Foot Asylum - Maggio print
Colourful repeat knitwear effect screen print brings this sweathsirt to life.
Foot Asylum - button pocket
Attention to detail is key, and at FDS we make sure to include this in each design as seen in specially sourced buttons, labels and trims.
Foot Asylum - Maggio Hooded Sweat
Repeat knitwear printed graphics designed by FDS, feature heavily throughout FA's Autumn/Winter trends.
Foot Asylum - Maggio Sweatshirt
Repeated knitwear printed graphics, featured on pockets and cut & sew panels.
Foot Asylum - branding label
Canvas printed branded Foot Asylum label and size pip, used throughout the collection.
Foot Asylum - printed label
Renowned for their avant garde style and on trend approach, Foot Asylum incorporate this into every aspect of their design.
Foot Asylum - Dario Sweatshirt
A lightweight, crew neck sweatshirt featuring ribbed and elasticated collar, waist and cuffs with a polka dot print on the chest panel.
Foot Asylum - Dario Polka Dot Sweatshirt
Stitching details and contrasting panels make this sweatshirt an interesting and on trend design.
Foot Asylum - Sundown T-shirt
CMYK printed tee, produced by FDS for casual summer collection.
Footasylum - the lifestyle store where fashion isn't just about function. Footasylum's high street stores are proof positive that a quirky and unique retail experience makes for one of today's exciting retail experiences. With fashion and sports brands across both footwear and apparel.
Born in late 2005, and now trading with 29 high street stores, Footasylum is one of today’s new and exciting retailers. The Footasylum team have a passion for fashion, a shared ethos with us here at FDS. The products are about a lifestyle choice, and not just functionality.
FittaMamma - low impact design, high impact fashion
The new active maternity fashion favourite, designed by FDS.
FittaMamma - developing the new range of fashion forward maternity workout wear
Exercise capri's, designed by FDS to expand with a growing bump and work post baby, too
FittaMamma - developing the pregnancy workout shorts
rom design to finished product, FDS worked with FittaMamma to design a fabulous range of workout wear for Mums to be
FittaMamma - designing clothes for Mums to be
Special projects are what we do best, FDS helps bring fashion brands to life, whatever your market
FittaMamma - fashion designs for pregnancy fitness
Fashion doesn't have to stop for pregnancy, high impact workout top designs from FDS for FittaMamma
FittaMamma is a maternity clothing line especially developed for expanding tummies. Using the latest technology and high performance fabrics that soothe not squash, FittaMamma's clothing range has been developed by FDS to support active Mums to be.
From everyday leisure tops to high impact workouts, FittaMamma's maternity exercise wear expands with your bump and is fashion forward, too."Feedback from the FittaMamma range has been resoundingly positive – we love them and so far everyone who has tested them, worn them and bought them has nothing but praise for the way that they look and the way that they work. These products are totally unique in their construction and are the cornerstone of the range which we are looking forward to expanding in due course with FDS." - Deborah McCabe, MD - Fittamamma.
Claudio Lugli - the polo shirt
Casual wovens need never be dull, Claudio Lugli uses exquisite trims to help put the finishing touches to each casualwear piece.
Claudio Lugli - the design
FDS helped create many bespoke checks and woven patterns for the Claudio Lulgi Collection.
Claudio Lugli - the polo shirt
Casualwear design for Claudio Lugli.
Claudio Lugli - the design
Just one of the many polo shirts we designed for Claudio Lugli, incorporating a variety of seasonal checks and patterns.
Claudio Lugli - the polo shirt
Claudio Lugli check collar and label design.
Claudio Lugli - the design
Just one of the many polo shirts we designed for Claudio Lugli, incorporating a variety of seasonal stripes and patterns.
Claudio Lugli - the specifications
Paying attention to details, such as the collar design is important when finalising technical specification packs for our clients.
Claudio Lugli - the polo shirt
Casual wovens need never be dull, Claudio Lugli uses exquisite trims to help put the finishing touches to each casualwear piece.
Claudio Lugli - the polo shirt
Our expertise in finishings provide a new and interesting garment every time.
Claudio Lugli - the double collar polo
Weaving magic into every season, FDS design adds edge to a wardrobe classic with this double collar polo. Woven twill under jacquard rib upper.
Claudio Lugi Swing Tag and Label Design
Bespoke Claudio Lugli Swing Tag and Label design.
Claudio Lugli - the design details
Just one of the many polo shirts we designed for Claudio Lugli, incorporating a variety of patterns and detailing.
Claudio Lugli - the details
FDS bring those little but important design touches to the Claudio Lugli Collection.
Claudio Lugli is a name synonymous with men's tailoring. With a design focus that seeks to inject beauty into the world, a tailored shirt or polo shirt from Claudio Lugli will have been milled from the finest Italian fabrics using classic tailoring methods trusted by fashion savvy chaps the world over.
Launched as a woven shirt brand and gaining considerable notoriety, FDS worked with Claudio Lugli to develop their first polo shirt collection. The brief to carry across the iconic styling was achieved by introducing woven elements in the polos & using styling details such as double collars which has made the shirt line such a success.
Captiv - Creating a Mood Board
We work collaboratively to capture the true spirit of a brand. You wouldn't launch a company without a business plan, nor would you develop a collection without mood boards.
Captiv logos
Your logo defines you. Let our skilled art directors help you discover yours.
Captiv - Womens Consumer Board
When a brand is all about the sea, you need to capture the light. This mood board encapsulates the lifestyle of the captiv consumer.
More than just a fashion brand, Captiv Kite is a fierce celebration of all things kite-surfing. Captiv Kite is just one of the many start-up brands we've helped to start making some stylish waves in the uber cool kite-surfing community.
We work with start ups like Captiv Kite to help bring new brands to life.
Acupuncture Footwear - trainer detail
Putting our sole into design ('scuse pun)
Acupuncture Footwear - Menswear
Bespoke branded vulcanised & cap sole units which were so synonomous with the brand in the 90's are brough up to date with this modern heritage collection
Acupuncture belt design
Street style graf art influences the backdrop of this belt design with an all over repeat print.
Sneaker Designs
They might look old school, but the design technology is anything but
Acupuncutre Street View Tee
Graphic illustrations brings new edge to taking a brand to street cool
Pop Art Acupuncture Tee
Sneakers and shell-toes, brand heritage gets a pop art makeover for this tee
Rubix Acupuncture Tee
It's not all trainers. We play with heritage and colour to work up a new t-shirt design
Acupuncture - Inspiration for the collection
Skulls, butterflies and found objects, we marry art and design to define a look
What began as a few mates selling vintage designer old school sneakers out of a shop in Soho back in 1993 has grown into one of the leading names in modern fashion footwear and apparel. Relaunched in 2008, Acupuncture create footwear and apparel collections that combine the brand's subversive heritage with a myriad of influences taken from the heart of street culture.
That twisted old bugger Nietzsche once said, "Each man must have chaos within him to give birth to a dancing star.” Acupuncture is a star born out of fashion chaos. Original puncturists Phil De Mesquttan and Nikos Nicholaou were inspired by the lyrics of an album. They're still inspired to this day, as Acupuncture continue to create footwear and apparel collections that defy convention.
Front Up - on tour graphic
A water based print on a 100% cotton, carbon washed tee for an extra soft hand feel.
Front Up - hem label
Front Up's canvas woven hem label, adds an extra talking point to the garment and ties in with the brands
Front Up - graphic applique
A carbon washed tee with a special applique over a water based print, it's 'Rucking Brilliant'!
Front Up
Rugby inspired menswear with a heritage feel.
Front Up - back neck label
Double layered, woven back neck label, with Front Up logo and size pip.
Front Up - embroidery design
Front Up mix sportswear with casualwear to create styles that you can wear to the gym or to the pub, with their mix of washes, prints and fabrications.
Front Up - hem detail
It's all about the details with Front Up, from the specially designed branded woven hem labels to the heritage inspired trims.
Front Up - dye effect
A pigment dyed and cracked print effect t-shirt on super-soft 100% peached cotton.
Front Up has grown into one of the UK's leading and most respected fashion lead rugby labels. Winning key accounts such as the official merchandiser for Middlesex Charity Sevens & concessions with Debenhams.
Criminal Damage - garment detail
It's all about the fine details with Criminal Damage and incorporating the brands idenity into each garment.
Criminal Damage - cord tab
A simple hoodie drawcord is transformed with the addition of the brands signiture logo and colour tab.
Criminal Damage - stripe polo
Yarn dyed stripe polo shirt with contrast button placket and Criminal Damage printed back neck label.
Criminal Damage - labels and trims
Applique technique used for the Criminal Damage brand carrier t-shirts.
Criminal Damage - label and trims
Large woven back neck label with Criminal Damages motto "Twisted Heritage" and brand information, used throughout the collection.
Criminal Damage - applique detail
Different print techniques were used throughout the collection, including cracked printing, embroidery and applique as seen on the t-shirts we produced for Criminal Damage.
Criminal Damage - labels and trims
Woven back neck label with Criminal Damages motto "Twisted Heritage", used throughout the collection.
Criminal Damage - printed label
Criminal Damage water based logo back neck print.
Criminal Damage - garment detail
Branding is important to Criminal Damage and at FDS we understand this. Buttons with branding are utilised and bring the garment to life.
Criminal Damage - zip puller
To make clients collections stand out from the crowd, we like to add specially designed trims, like this metal zipper puller with Criminal Damges brand logo.
Criminal Damage is a clothing line that works a twisted heritage vibe. A brand born in 1991 out of the eccentric East London streets, they've been clothing men, women and children for over 20 years, reinterpreting classic pieces and injecting them with statement street style.
Collections are all about core pieces that update a wardrobe, with graphics, detail and confident reworkings.
See whose wearing the label and more at their official online store www.criminaldamage.co.uk
Always Outnumbered Never Outgunned
Deep roots within Barbering and Tattooing make A O N O a street wear brand with a difference.
Custom Garment Branding
A O N O script raglan baseball.
A O N O Logo Tee
The A O N O logo tee with inside custom camo half moon and iconic embroidered script.
Always Outnumbered Never Outgunned
A O N O logo tee and back custom script print.